Just read about this from New York Times. This is my third post about Baby Einstein and it is sobering. Parents were marketed to believe ways to increase children's intelligence and it turns out to be a waste of time and money.
In the article, I quote, “My impression is that parents really believe these videos are good for their children, or at the very least, not really bad for them,” Ms. Rideout said. “To me, the most important thing is reminding parents that getting down on the floor to play with children is the most educational thing they can do.”